Associate Writer

Key Responsibilities:

1. Instagram Writing: Write engaging and platform-appropriate copy for River's Instagram presence, including captions, campaign posts, launches, community stories, and other social content.
2. Storytelling & Editorial Support: Assist in developing stories that showcase River's products, customers, team, and community. Support interviews, research, transcription, and content development for articles, videos, customer stories, and other editorial projects.
3. Campaign Support: Work closely with brand, marketing, and other teams to develop copy for digital and print campaigns, launches, and ongoing communication initiatives.
4. Research & Insight Gathering: Stay informed and conduct research about cultural trends, consumer behaviour, mobility, design, and topics relevant to River's audience.
5. Cross-Functional Projects: Support a wide range of communication needs across the organisation, including ad hoc writing projects that arise across teams. Be comfortable switching between short-form, long-form, editorial, marketing, and internal communication work as priorities evolve.

Ideal Candidate:

1. Up to 2 years of experience in writing, content, communications, journalism, publishing, advertising, or a related field.
2. Strong writing skills with the ability to adapt tone and style across different formats and audiences.
3. Interest in storytelling, culture, design, mobility, and the people behind the stories.
4. Highly curious, organised, and comfortable managing multiple projects simultaneously.
5. Strong attention to detail and commitment to producing polished work.
6. Ability to collaborate effectively with creative and cross-functional teams.
7. Fluency in one or more Indian languages is a bonus.